Taylor Ashley | JMC3433 - PR Publications

Last Post for the Class

By Taylor Ashley in Assignments, JMC 3433 May 1, 2014

This class was definitely a course that I took a lot away from this semester. Of all of my other public relations courses, this was one that was more hands on and helped me better understand the publication side of PR writing. Being able to say that I learned how to use programs such as […]

Originally posted at Taylor Ashley's PR Pubs

Freestyle Post

By Taylor Ashley in Assignments, JMC 3433 May 1, 2014

My name is Taylor Ashley and I am a 21 year old Junior and President of the Kappa Alpha Chapter of Delta Sigma Theta Sorority Incorporated here at the University of Oklahoma. Delta was founded on January 13, 1913 by 22 collegiate women on the campus of Howard University in Washington D.C. The Kappa Alpha […]

Originally posted at Taylor Ashley's PR Pubs

Assignment 2- Direct Mailer

By Taylor Ashley in Assignments, JMC 3433 March 11, 2014

Mailer TA 1 final Mailer TA 2 final The first mailer is directed toward current students who are interested in getting involved with the Student Life Organizations on the campus of the University of Oklahoma. The second mailer targets current students and other students who are interested in the traditions and spirit at the university. […]

Originally posted at Taylor Ashley's PR Pubs

Chapter 7- Risk & Reward

By Taylor Ashley in Designing for Emotion, JMC 3433 February 28, 2014

In the final chapter of Design for Emotion by Aarron Walter, the author discussed how trying to create an emotional connection with users and your site could be rewarding but could also pose the risk of the user not liking it. Walter went on to say that emotional response like not liking or approving of […]

Originally posted at Taylor Ashley's PR Pubs

Chapter 6- Forgiveness

By Taylor Ashley in Designing for Emotion, JMC 3433 February 28, 2014

In Aarron Walter’s Design for Emotion Chapter 6, I found it interesting how in the beginning of the chapter, he broke down how consumers used an internal cost/benefit analysis when using our sites. I can completely identify with bad experiences outweighing good experiences easily when it comes to visiting a site. I can completely agree […]

Originally posted at Taylor Ashley's PR Pubs

Chapter 5- Overcoming Obstacles

By Taylor Ashley in Designing for Emotion, JMC 3433 February 22, 2014

In Designing for Emotion’s Chapter 5, I appreciate how author Aaron Walter gets into the “nitty gritty” or the difficulties that come along with design. Not that actually having to be creative and coming up with unique designs isn’t hard enough, but also comes the task of killing the skepticism of viewers. I really identified […]

Originally posted at Taylor Ashley's PR Pubs

Business Card and Letterhead

By Taylor Ashley in assignment 1, Assignments, JMC 3433 February 18, 2014

BC Final Letterhead Assignment Final The business card is tied to the brand through giving contact information about the president of the organization as well as providing the organizations logo and slogan. The letterhead tied into the brand through almost the same things, contact information, logo and slogan, but also gives some insight on an […]

Originally posted at Taylor Ashley's PR Pubs

Chapter 4- Emotional Engagement

By Taylor Ashley in Designing for Emotion, JMC 3433 February 15, 2014

In chapter 4, Aarron Walter discusses a few themes that tie into how personality can shape design as well as engaging audiences emotionally. The example of how music sounds better when you hear it on the radio rather than when you play it yourself because we enjoy the element of surprise was extremely interesting and […]

Originally posted at Taylor Ashley's PR Pubs

Chapter 3- Personality

By Taylor Ashley in Designing for Emotion, JMC 3433 February 7, 2014

I had never heard the analogy that personality is showcased through our emotions and effects our decision making. This was a good eye opener. Now that I think about it, personality is what makes up design and keeps it interesting and fresh with creativity; personality also gives you a look inside the mind and personality […]

Originally posted at Taylor Ashley's PR Pubs