At the beginning of this chapter, it discusses how people relate to each other. When it asked us to think of the last time we really related to someone, that was easy. I met somebody today that I had a great connection with. I could tell she was genuinely interested in what I had to say. The book then relates this feeling to the “personality” topic. I have never thought about personality when I’m looking at a product or on a website. But, these things can have personality. When I come across a website that I feel relatable too, I am more likely to spend more time on it compared to a website that I can’t relate to. This was very interesting to think about.
Although I disagree with the fact that the “Beetle” car looks to have a human face, I see what the author is getting across to the reader. People are attracted and can relate to human aspects of certain objects. When I am looking to buy something, my first thoughts always lean toward my personality.
This chapter made a lot of really great points about the personality aspect of certain things. It makes sense that when designing something, one must think about how it can relate to people. But, everybody has different personalities and preferences. This is something that I need to keep in mind because I tend to take things personally when somebody does not like my work. At the end of the chapter it discusses how there will always be someone who will not like your product, and that is okay. This keeps dissatisfied customers away.
Originally posted at Taylor Jurica- Gaylord Journalism Student